As an epilogue to the previous post, the video is a great example of mainstream (social) media increasing awareness for science. The Symphony of Science created by John Boswell (and featured in The Scientist) is a synthesis of video footage from Carl Sagan’s television show, The Cosmos, and the voices of speaking scientists auto-tuned to produce a melody. From this collision of visual art, music, science, and social media emerges a fascinating and engaging manner of communication.
Consider the strategy of blending media to achieve a more powerful message, and to expose that message to a broader audience.
That’s way the bstseet answer so far!